Promotional Staff

What are Promotional Staff?

‘What are Promotional Staff?’ – I get asked this question day in day out, when I am in a conversation with someone about running a Staffing Agency and what I do.

Putting it simply, Promotional Staff are employed by a business to promote their services or brand.

So what are Promotional Staff?

Promotional Staff are brand representatives that are hired to promote a product, service, business or company. Mostly hired by event management companies, shopping centres and companies choosing to promote themselves.

Where do you see Promotional Staff?

You have probably seen thousands of them, they are everywhere! From beaches, busy streets, trade shows, corporate events, VIP events, functions, shopping centres, music festivals and sporting events. They are usually geared up in the brands apparel to increase the brands recognition so they look like the staff of the brand they are promoting.

What do Promotional Staff do?

Promotional Staff does not just mean staff  standing there handing out fliers – Our Promotional Staff conduct the following:

Product launches, product samples, flyer distribution, data capturing, lead collection and more.

Our Promotional staff can cover you for Brand Activations and Experiential Marketing.

What other staff do you have?

We don’t just have Promotional Staff – We have Brand Ambassadors, Character Mascot Suit Staff, Promotional Models, Bar Staff, Wait Staff, Door Girls, Hostesses, Greeters – We have you covered for your Promotional Campaigns and Events!

Want to know more? Contact us here for our Capability Statement!

Contact us here today to outsource your staffing needs or click here to request a free quote>>


Get your business to stand out in the crowd.

You cant stand out from your local competitors if you dont know what theyre doing. You may not be able to visit your competitors yourself without raising suspicion, but have trusted sources such as your friends or family members that can mystery shop to check them out in person.

Meanwhile, behind the scenes, you should check out the competitors online marketing platforms, this will help you find out what they are doing in the community, their special offers and the type of content that they post.

Now, what can your business do different to stand out?

In order to activate your brand and connect with potential customers, it is key to create a marketing campaign that generates excitement and engagement around your brand awareness. To stand out from your competitors you need to think BIG and think small. Standing out does not mean shifting your entire marketing strategy, sometimes it’s the little things that count!

Starting with having a solid team for an activation or campaign d is crucial, Flash Point Promotions can assist with all of your staffing needs – From 1 man events, lengthy campaigns to large events.

You have assessed your competition, assessed the market now it is time to plan the attack!

Here are some ideas to set your business apart from its competitors

  • Have a family fun day dedicated to the community at or near your business, this will help with networking and getting your name out there! Using Character Mascot Suit Staff will be the tip of a great family fun day!
  • Using our Brand Ambassadors to engage your customers on a new item on your menu close to your business
  • Launching your small business? Launch it the right way using our bar staff, hostesses and greeters – Your guests will be treated A Class.
  • Treat your top clients and customers to a VIP night, our Promotional Staff are able to assist with all your staffing requirements.

Flash Point Promotions is a Boutique Staffing Agency, servicing Brisbane – Sunshine Coast & The Gold Coast. Want to know more? Contact us here!