Multi-touch campaigns reach your target market with a consistent message in a variety of formats to reinforce your brand and message. With a Multi-touch campaign you can maximise effectiveness by reaching out to prospects in a variety of ways at one time. Which is ultimately the perfect marketing strategy for brand awareness, increased sales and getting to as many people as possible, online and offline. A very basic example of multi-touch marketing: Offline Conduct a… Continue reading What is Multi-Touch Marketing?
Month: July 2020
Common Promotional Marketing mistakes (lessons)
There is so much to take in when it comes to planning, executing and finalising a Promotional Marketing Campaign, Event, Function or Activation. We cover the common Promotional Marketing mistakes, or should we say lessons! Not Outsourcing to Experts Okay, if you are an absolute octopus and guru with so much time, expertise and resources then this one wont be relevant, but for everyone else, Make sure you are outsourcing to experts. Don’t DIY for… Continue reading Common Promotional Marketing mistakes (lessons)