Thinking of joining the FPP Team – Here is what you will need to know! DO YOU QUALIFY It’s important to keep in mind that a majority of positions require you to be 18 years or older to apply. THE HIRING PROCESS We take our hiring process seriously, as you will be the face of our brand, and many of our clients – so we want to make sure you fit our brand! Apply via the… Continue reading Thinking of joining the FPP Team – Here is what you will need to know!
Category: News
How do you become a brand ambassador
How do you become a brand ambassador Time and time again, we receive applicants, invite them to an interview and ask them “What is your expectation of your role?” Most interviewees find themselves stumbling on their words, and basically unsure what roles you could be considered for and what you would be doing. So, if you are wondering how to become a brand ambassador, it is essential that you are across on what your role… Continue reading How do you become a brand ambassador
What is Multi-Touch Marketing?
Multi-touch campaigns reach your target market with a consistent message in a variety of formats to reinforce your brand and message. With a Multi-touch campaign you can maximise effectiveness by reaching out to prospects in a variety of ways at one time. Which is ultimately the perfect marketing strategy for brand awareness, increased sales and getting to as many people as possible, online and offline. A very basic example of multi-touch marketing: Offline Conduct a… Continue reading What is Multi-Touch Marketing?
Common Promotional Marketing mistakes (lessons)
There is so much to take in when it comes to planning, executing and finalising a Promotional Marketing Campaign, Event, Function or Activation. We cover the common Promotional Marketing mistakes, or should we say lessons! Not Outsourcing to Experts Okay, if you are an absolute octopus and guru with so much time, expertise and resources then this one wont be relevant, but for everyone else, Make sure you are outsourcing to experts. Don’t DIY for… Continue reading Common Promotional Marketing mistakes (lessons)
What does Brand Activation mean
Brand Activation Definition Whether you are a start-up, an established brand launching a new or improved product, or just wanting to get your brand out there with a unique approach, Brand Activation’s may be the next marketing campaign you do. Brand activation’s have become popular, over the years and have been forecast to be the most successful marketing tactic within the next 12 months. Now that the Corona Virus has wilted the industry and Brand… Continue reading What does Brand Activation mean
Q&A Interview with Eventurous Director: Michelle Harrington
This is a Q&A Interview with Michelle Harrington, Director of Eventurous, and hosted by Heidi Hamilton, Director of Flash Point Promotions Download the Q&A INTERVIEW by PDF here! Heidi: Let’s get stuck into it Michelle! Tell us a bit about you! Michelle: Certainly, my name is Michelle Harrington and I am the founder and director of a promotional marketing agency in Melbourne, Aus. I am also a Mum of 2 beautiful boys, a 4 year… Continue reading Q&A Interview with Eventurous Director: Michelle Harrington
Integrating Instagram competitions with your promotional marketing campaigns
Social media for business can be SO tough! I know this first hand. That is why Promotional Marketing campaigns can be another avenue for your business or brands marketing AND integrating social media with your campaign! This is a double whammy! This is perfect for YOU, if you are wanting to launch a product or service, gain genuine followers, engage with your followers, reward you staff/clients/customers, expend to a new audience, get direct feedback, boost… Continue reading Integrating Instagram competitions with your promotional marketing campaigns
Consumers are craving a new, tech focused approach from brands.
Customers and could be customers are craving new, diverse and different experiences while they are looking to purchase. They are searching for a holistic experience that a business or brand’s channels and touch points interact with them, combining this all into one word – Consumers are looking for an Omnichannel approach. Consumers expect more personalization and a tailored approach, with the digital age and tech increasing every single day. From a Connected Customer Report from… Continue reading Consumers are craving a new, tech focused approach from brands.
Our difference
How Flash Point Promotions is different to other agencies What really differentiates us from any other agency that comes up on google below us? We hear this question day in day out from potential clients,and we get it, you want to make sure you are getting the best service, best staff, fit within budget and so on…. We use multiple platforms for bookings. We understand that not everyone works the same. One client may like… Continue reading Our difference